For Recyclers, By Recyclers

The world of scrap isn’t black and white—it’s complex, dynamic, and full of opportunity. If you could go back 5, 10, or even 15 years with the knowledge you have now, imagine how different your business would look. That’s exactly what we offer: real-world, actionable insights from people who’ve been in the trenches and won. No theory. No textbooks. Just proven success from people who’ve lived it.

Take Brett, for example. When he took over his family business, it was seven figures in debt with a failing partnership in one of the toughest markets. Fast-forward less than 15 years, and he’s transformed it into a 9-figure revenue business across multiple industries and brownfield sites—all without outside investors or capital. He didn’t learn this from reading a book—he built it from the ground up.

Nick is Brett’s right-hand man at United Metals and one of the most talented leaders in the business. From humble beginnings sorting cans at the yard to now running multiple locations, Nick has seen and done it all. His ability to hire, train, and retain top talent is unmatched, and there’s no task too big or small that he hasn’t tackled personally.

Then there’s Chad. With over a billion dollars in scrap metal traded and six figures spent on business coaching, Chad’s expertise is a game changer. He’s helped countless clients break through self-doubt and take their businesses to the next level.

This team has taken the hits and learned the hard lessons so you don’t have to

We’re not doing this for the money—we’re doing it for the impact. If you’re ready to take massive action and have $25,000 to commit to your business growth, this is for you.

If you’re running a business with less than $50M in revenue and haven’t signed up yet, ask yourself: What’s holding you back?

The key to any business is the mindset of the leader. You either believe you can or you can’t. Our team doesn’t just have the playbook to win in today’s recycling market—we’ve got the mindset that transforms businesses.

And here’s our promise: If, after your first call, you don’t feel you got 100% of your money’s worth, we’ll refund every penny. No questions asked.

Winners take action. Losers hesitate. Make 2025 the year your business takes off.

Sound Familiar?

Working hard but your business has stalled?

Got a full calendar but barely enough in your bank to treat your family to a vacation?

Trying to achieve something your friends and family have never done before?

Afraid to take the big steps you know you should be doing?

Always planning but launching keeps getting delayed?

Constantly tired of doing work that drains you?

Struggling to build momentum and doubting your ability?

Basically, you're a kick*** person with bold dreams but things just aren't happening fast enough?

If you’re done dreaming and ready to start doing…

This is your launchpad.

We will help you become the person capable of turning a slow start or a stalled business into a success story. To get that spark back and go all in.

The only way to leap forward is to shift your mindset. Become the person ready to lead a growing team, an inspired family, and a passionate community.

BUILD UNSHAKABLE BELIEF
in your vision and your ability to launch or scale.

DISMANTLE LIMITING STORIES
that are holding you back from truly leading a team (and family).

CREATE POWERFUL ROUTINES & HABITS
to become a leader people are excited to follow.

It’s not about resources it’s about resourcefulness to win in the market today. With the information and tools available today there has never been a greater time to be in business.

Pay for answers. It's faster.

If you know someone has it, pay them for it.

Here's what most don't get:

You're not paying for information.
You're paying to avoid mistakes.

Think of all the opportunities you missed because you were ignorant.

The true cost isn't in acquiring knowledge.

It's in suffering the consequences of not knowing.

Your ignorance is expensive.
Your ego is expensive.
Your "I'll figure it out myself" mentality is expensive.

Time is the one thing you can't get back.